2021 Mid Year Market Update

July 14, 2021

The 2021 Market Update from Kusler Yachts provides insight into the challenges and opportunities available in the current market. The used market is increasingly a seller’s market—inventory levels are low and the competition among buyers is high. In many cases, the new boat market is marked by wait times of a year, 18 months or longer.

Kusler Yachts has earned its reputation by helping clients navigate market conditions of all types over the past decade. While current market conditions offer some challenges, they also offer opportunity. What follows is the Kusler Yachts 2021 mid-year market update.

Used Market: The Buyer’s Perspective

The current market for used boats—be them sportfishers, motor yachts or fishing consoles, is much like the real estate market in many places. With demand exceeding supply, competition for listings drives up prices.

Prospective buyers in this environment should be ready to make an offer. If you see a boat that you are looking for, buy it. In some cases, those who succeed in purchasing boats do so by making full price, cash offers.  Other boats are sold before the listing even becomes public.

The latest listing from Kusler Yachts: A 2019 Regulator 31. Listings of this caliber do not last this market environment.  

The used yacht market these days has quite a bit in common with the real estate markets in such places as Austin, Vancouver, and other areas where surplus demand drives up price and can make it difficult for buyers to find—and acquire—what they are looking for. The competitiveness of the current market places even more value on the role of the broker.

A good broker—like the team at Kusler Yachts—can not only help you navigate the process of finding the right boat for you, but navigate market conditions. It is our job to know what is available and where.

Kusler Yachts’ reach spans the east and west coasts. Our network of service providers, captains, industry professionals and boat owners is invaluable during market conditions such as these. A good broker’s network can be the difference between competing with multiple offers on a boat and receiving news of an upcoming listing before it is widely known.

Why Buy from Kusler Yachts? We are transforming what you can expect from a yacht brokerage… through all types of market conditions. 

We can also provide you with a full range of options. Our sales approach involves providing perspective and an expert voice, not applying pressure.

We first work with you to understand what you need, we then outline the list of options and considerations, then we work together to execute the appropriate course of action.

Check out Kusler Yachts’ Buying Process for more on our process.

Used Market: The Seller’s Perspective

Compared to other times, the present market is defined by a relative shortage of clean, late model listings. Because used boats are hard to find, when they come to market they often command a premium price.

This situation is not unlike the used car market in the United States. The potential to make more for a boat than you can in a normal market—in rare instances selling them for more than their purchase price—is a prime incentive to list a boat.

The Kusler Yachts team is ready to help. 

If you are considering using the current market conditions in your favor, list your boat with Kusler Yachts. We have earned our reputation by continuously exceeding out clients expectations. Consider the following:

Kusler yachts needs your used boat

  1. Currently Kusler Yachts listings average less than 45 days on the market.
  2. Repeat clients are seeing real value in listing with Kusler Yachts.

We can also work with you through your next phase of boat ownership. Whether this involves finding the right upgrade on the used market or beginning a new build, we can provide the options and make both processes (selling and buying) run smoothly.

The New Boat Market

The new boat market is, in many cases, marked by wait lists. While the wait times are certainly a function of demand, they are in some cases exacerbated by shortages in building materials. Resin, an essential ingredient in composite hull construction, has been in short supply for much of the past year.

In spite of the wait times, many clients proceed with the purchase. For some the decision calculus is helped by the competition within the used market. If a buyer cannot find an existing vessel that suites his or her vision, why not build a new boat?

Kusler Yachts can not only provide insight into the market, but lead you through the new build process.

For others, the premium prices fetched by listing their existing boat pay for their upgrade to a new one.  If your situation involves a wait time before taking delivery of your next vessel, Kusler Yachts can provide some great charter or destination recommendations in Southern California, Baja, New England, the Caribbean and beyond. Time on the wait list can be a wonderful excuse to check off a couple of bucket list destinations.

Kusler Yachts can help you navigate the new boat universe. Not only can we tell you about the current wait times (or lack thereof) at various boat builders, but we can guide you through the process of building the right new boat for you.

The Right Option for You

No matter where you are in the boat ownership spectrum—prospective buyer, current owner or otherwise—the team at Kusler Yachts can help guide you through the boating market.  We stand behind our commitment to doing what is right for our customers.

This commitment takes many forms. One aspect lies in helping clients compare the options available in today’s market compared with what the market might look like next year.

The Client Profile of Ron Gladnick and the Whopper Stopper, provides insight into the customer experience that Kusler Yachts provides. 

There are times when the best course of action involves being ready and prepared to make an offer when you find the boat that you are looking for. There are other times when the client’s best interest is served by patience and restraint.

We believe in acting in the best interests of our customers in the long run. Our many satisfied repeat clients stand testament to this.

How do you know what is the right approach for you?

The first step in understanding the best course of action for a client is to understand the needs and vision. Once we understand where you are coming from and what you would like out of boat ownership, we then use our expertise, network and knowledge of the boating market to execute the right course of action.

This is our approach no matter the market condition. When the market offers some challenges, we believe this approach to be even more valuable.

For a more in depth break down of the current boating market or to list your boat with Kusler Yachts, give us a call. Honest conversations—and the commitment to deliver on our promises—lie at the core of who we are and what we do.

Contact Kusler Yachts